TikTok ClickThroughRate Calculator calculator can be used to calculate the percentage of users who clicked on a link out of the total number of impressions.
Learn how to use the TikTok ClickThroughRate Calculator calculator and its working principles
The Click-Through Rate (CTR) is a metric used to measure the effectiveness of an online advertisement or content. It is calculated by dividing the number of clicks by the number of impressions, and then multiplying by 100 to get a percentage.
A higher CTR indicates that the content is more engaging and relevant to the audience, while a lower CTR may suggest that the content needs to be optimized for better performance.