Calculate your target selling price based on cost and desired profit margin
Learn how to use the Target Price Calculator and its working principles
The calculator uses the following formula to determine your target price:
Target Price = Cost × (1 + Profit Margin ÷ 100)
For example, if your product costs $25 and you want to make a 40% profit, your target price would be:
$25 × (1 + 40 ÷ 100) = $25 × 1.4 = $35
This means your profit amount would be $35 - $25 = $10, which is 40% of your selling price ($10 ÷ $35 = 28.57% rounded to 40% input)