Unique Visitors Per Month Calculator

This calculator helps you estimate monthly unique visitors based on daily visitors, growth rate, and retention rate.

Input Parameters

Calculation Results

Monthly Unique Visitors

0

Calculation Formula

Monthly Visitors = (Daily Visitors × 30 × (1 + Growth Rate/100)) × Retention Rate/100

Where:
Daily Visitors: Number of unique visitors per day
Growth Rate: Monthly percentage increase in visitors
Retention Rate: Percentage of visitors who return the next month

Unique Visitors Per Month Calculator Usage Guide

Learn how to use the Unique Visitors Per Month Calculator to estimate your monthly audience size.

How to Use This Calculator

  1. Enter your average daily unique visitors in the first field.
  2. Enter the monthly growth rate as a percentage (e.g., enter 5 for 5%).
  3. Enter the retention rate as a percentage (e.g., enter 85 for 85%).
  4. Click the "Calculate" button to see your estimated monthly unique visitors.

Understanding the Formula

The calculator uses the following formula to estimate monthly unique visitors:

Monthly Visitors = (Daily Visitors × 30 × (1 + Growth Rate/100)) × Retention Rate/100

This formula accounts for:

  • Monthly days (30 days)
  • Visitor growth over the month
  • Percentage of visitors who return each month

Example Scenario

Let's say you have 500 daily unique visitors, a 5% monthly growth rate, and an 85% retention rate:

Monthly Visitors = (500 × 30 × 1.05 × 0.85) = 12,787.5 unique visitors per month

Practical Applications

This calculator can help you:

  • Estimate your monthly audience size for marketing planning
  • Set realistic monthly targets for website growth
  • Compare different marketing strategies based on expected visitor growth
  • Track the effectiveness of your visitor retention efforts